Your website has slowed down: how to find the cause and speed it up
Has your website suddenly become slow? Learn how to measure the problem, check images, scripts, the server, database and security, then fix causes in priority order.
14 min read
Articles on web and mobile app development, CRM and HR platforms, Qazaqsoft case studies and technology reviews.
Has your website suddenly become slow? Learn how to measure the problem, check images, scripts, the server, database and security, then fix causes in priority order.
Приложение готово, но Apple прислала отказ. Разбираем типовые причины отклонения в App Store, что стоит за формулировками проверяющих, как действовать после отказа и что проверить до отправки сборки.
The form submits, the customer sees “Thank you”, but the lead is not in the CRM. We explain why leads get lost between the website and the CRM, how to find and recover them and how to build a system where a lead never disappears.
Mobile app development in Kazakhstan starts from 1,500,000 ₸. We explain what “from” means, what the cost consists of, how the work goes and what to include in the budget besides development.
We explain why a website and an app have no single price, give market benchmarks for Kazakhstan, show the hidden costs after launch and teach how to compare contractors’ offers.
A leak almost always happens on the website’s side, not through the user’s fault. We explain how data leaves websites, how to tell whether a leak has affected you and what users and businesses should do.
A taxi app is not "a map with a button" but three products and a real-time system. We cover the parts of the service, driver matching, payments, safety and how to start with an MVP.
Tools can be free, but your time, store publishing, servers under growing load and support are not. We break down three real ways to build an app without paying a developer and honestly name the costs that appear later.
An AI bot understands a customer's question written in plain words and answers on the merits rather than following a script. We break down how such bots work, which tasks they really cover, how to roll them out without big losses and which risks — from “hallucinations” to data leaks — to account for in advance.
On October 21, 2026, PHP patched two critical remote code execution vulnerabilities. We explain what they are, how a temporary mitigation differs from an update and how we closed the issue in one day.
A marketplace is not a bigger online store but a two-sided platform. We cover business models, payments and settlements, moderation, architecture and how to attract your first sellers and buyers.
An app’s success is decided before the code is written. The whole path: from validating the idea to publishing on the App Store and Google Play and post-release support.
Price and timeline depend on the goal, the audience and the value for the business. All stages of building a website, from the goal to post-launch support.
Find repetitive work and start automating your business with a simple step. A practical guide to tools, metrics, and bringing your team along.
Learn how the catalog, product pages, trust, cart, payment, and mobile experience affect online store conversion—and what to check in analytics.
How AI changes development and developer skills: code review, architecture, security and responsibility for the result.
How IoT connects sensors, equipment and software platforms: use cases, infrastructure, integrations and implementation challenges.
Why small websites attract attacks, and how update, access control, backup and monitoring mistakes increase risk.
What happens after release: monitoring, maintenance, updates, analytics and scaling throughout the software lifecycle.
How to choose a CMS or custom development: platform limits, security, ownership costs and room for business growth.
Where cheap website projects cut costs and how this affects speed, security, support and total cost of ownership.
Personal data on websites: consent, privacy policies, information storage and technical safeguards for businesses in Kazakhstan.
How to choose a domain, hosting and an SSL certificate for a business website, check backups and retain control of your project.
How a flaw in one service can affect an entire infrastructure: access separation, file protection and isolated backups.
How to compare IT company quotes and portfolios, what to ask a contractor and which risks to assess before development begins.
How to define an MVP hypothesis, choose essential features and test demand without unnecessary app development costs.
Accept enquiries and orders around the clock: automating your website, payments and bookings keeps service available after the office closes.
How CRM helps capture enquiries and manage sales and customers. Signs your business is ready, system selection and implementation mistakes.
Aggregators and marketplaces are often confused: both give the user choice, but they solve different tasks and need different control over the deal. We break down where the purchase happens, who owns payment and returns, how platforms earn and which model fits your goals, risks and resources.
Launching an online store almost never comes down to a single number: money goes not only into the website but also into stock, ads and daily operations. We break the budget down — which costs are one-off, which recur monthly and where the unpleasant surprises usually hide.
A landing page is often built for a specific campaign, and everyone is under deadline pressure. Without a proper brief the team starts guessing — revisions pile up and deadlines slip. We break down what to fix in advance: the goal and KPIs, the audience, the offer, content, brand assets, technical requirements, analytics and acceptance criteria.
A landing page prototype lets you test the logic of the page before you spend time on visual style and code. You see in advance where the user journey leads, where it can get stuck and what happens after a CTA click. We break down how a prototype differs from a wireframe, how to choose a fidelity level, which blocks and states to plan and how to hand it all off to designers and developers.
You can launch an online store in Almaty quickly, but a fast launch does not equal fast sales. A website starts selling once you decide four things in advance: what you sell, to whom, how you take payment and how you deliver. We walk through the whole path — from validating a niche and choosing a platform to the catalog, payments, delivery, budget and first metrics.
Without a contract, technical support quickly turns into a stream of urgent requests and arguments about who is responsible for what. We break down what to include in the document — from terms and SLA to backups, access, change requests, payment and project handover — so website support stays predictable for both sides.
An outsourced accountant runs several companies on the move, an entrepreneur handles finances between meetings. Being tied to a laptop and 1C became the bottleneck. We explain how we put learning, calculators and document generation into the BuhPracticum app — so everyday accounting tasks can be done straight from a smartphone.
A landing page is one route with no forks, a multi-page site is a map with sections. The choice starts not with the budget but with the goal, the traffic source and the number of audiences. We break down how the formats differ in practice, when each is better, which criteria are most often overlooked, which mistakes cost the most, and how a hybrid approach works.
Choosing a platform for an online store starts not with the names but with your sales model: the catalogue, traffic channels and operations. We break down three approaches — builder/SaaS, CMS and custom development, their trade-offs in speed, control and growth, the selection criteria, integrations and payments for Kazakhstan, and what to prepare before the start.
A converting structure isn't a list of blocks but a route for the user: they arrive with a question and leave with an answer and a next step. We break down what the structure depends on, in what order to lead a person from interest to action, which blocks are essential, how to show price and forms, and which mistakes most often stop a landing page from selling.
The 'DIY CRM vs. custom development' debate is settled not by the interface but by manageability, the cost of data errors and the number of integrations. We break down what tasks a CRM should solve, which options exist besides building from scratch, when you can really assemble it yourself and when you need custom — with a decision matrix and a phased-launch plan.
Not every business needs a CRM, and not at every stage. We walk through how to build a CRM step by step: when you actually need one, which approach to choose, where to start describing processes, which features and integrations to plan before the start, what the development process looks like, and what drives timelines and budget — so you don't overpay for extras.
A landing page is cheaper and faster, a corporate website looks more solid — but you can't make the choice at that level. The difference between the formats is not the number of pages but the job: where the customer comes from and what decision they need to make. We break down when a landing page is enough, when it's time to build a full website and how to migrate from one to the other without losing rankings and leads.
For most companies, 70–80% of traffic comes from phones, yet the website is still designed on a large monitor. As a result, ads bring people in, but only a few leave a request. We break down exactly where the mobile version loses customers: the first screen, the menu, forms, buttons, speed and popups — and how to check your own site in half an hour.
You're ordering your first mobile app and hear vendors say "cross-platform" and "native". Behind this choice lie not technical subtleties but your budget, timeline, team setup and how the project will live after release. We break down both approaches in plain words, debunk the myths and give you a checklist of questions to ask a vendor before signing a contract.
Selling through Instagram and Kaspi gives you a quick start, but both channels have a ceiling: someone else's rules, commission and a customer base that doesn't belong to you. We break down when a retail business needs its own online store, how to structure the catalog and product page, which payment and delivery options buyers in Kazakhstan expect, and what the admin panel must handle so the store doesn't turn into manual labor.
In Kazakhstan a customer rarely fills out a website form — they write to WhatsApp or Instagram Direct. While there are few leads, managers cope from personal phones, but as the flow grows messages get read and forgotten, and conversations leave with departing employees. We break down how connecting WhatsApp Business API and Instagram to a CRM brings order: the lead route, distribution, templates and management control.
A patient opens a clinic's website not for the company history. They want to understand who to see, what it costs and how to book — and to do it in a minute from their phone. We break down the structure a medical center needs, how to build a strong services section, how to design doctor cards and how to set up online booking that doesn't lose requests.
A good admin panel takes routine off the developers: the team changes texts, prices, banners and requests itself without breaking the system. We break down what to build in from the start — from content and form management to roles, validations, SEO fields, logs and backups — so marketing and sales don't get stuck in a queue of tasks for programmers.
A technical specification helps you agree on the result before development starts and fixes exactly what you are buying. A good spec lowers the risk of rework and extra billable hours that inflate the estimate. We break down step by step how to describe goals, first-release boundaries, structure, features, integrations, content, SEO and acceptance criteria so they can be built and verified.
A mobile app MVP often gets confused with a rough draft — and the budget burns on dozens of screens while the main question stays unanswered: is there demand and does the product solve a real problem. We break down how to scope an MVP from the hypothesis, choose the minimum features by block, prioritize functions and build in metrics so the first version gives you a signal instead of turning into endless development.
Website ROI rarely fits into a single number. A site brings leads, helps close deals and takes load off the team — and each of these effects needs to be measured. We break down which goals and events to set up, how to count calls and messengers, read reports without false conclusions, and calculate ROI on honest data.
Publishing on the App Store and Google Play is not just uploading a file. The stores check the product, the documents and how you described the app. In this article — a practical checklist: what to prepare before review, who on the business side should be involved and where rejections happen most often.
A CRM doesn't cure chaos — it makes it visible. That's why preparation starts not with choosing the system, but with a goal, processes and roles. We walk through how to map the customer journey, set rules, prepare data, run a pilot and defuse team resistance so the CRM actually takes root.
A UI kit and a design system solve the same task — keeping the interface in order — but they work at different depths. A UI kit speeds up design and screen assembly. A design system governs the rules and reduces chaos as a product grows. We break down the difference, what a site, an online store and a platform each need, and when it's time to move from a set of components to a system.
In one day you won't replace a full study, but you can walk the site through a customer's eyes and find what's blocking requests right now. This checklist covers how to pick the page goal, take a quick look at analytics and step through the menu, first screen, forms and mobile version to put together a clear list of fixes for the week.
A CRM works not because it has a pretty interface, but because the team fills in the same fields and moves deals through clear stages. We break down the minimum set of fields in a lead and deal card, the logic of funnel stages and the three reports a head and a sales lead need every week.
The site is live, the design looks fine, the forms are in place — but no leads come in. More often than not the problem isn't the site itself but how it ties together with traffic, trust, forms and how requests are handled. We break down how to tell where leads are actually getting lost — and what to check first, before rebuilding the whole site.
An HR system removes chaos from managing people: employee data, hiring, onboarding, leave, requests and approvals — all in one place instead of spreadsheets and chats. We break down when an HR system is needed, which processes it organizes and when it's better to pick an off-the-shelf product versus a custom build.
A widget on the site doesn't guarantee a flow of bookings. Customers often see the service, open the form — and leave. We break down the typical online-booking mistakes — the customer path, mobile experience, schedule, confirmations, form and CRM link — to find exactly where requests are lost.
A website redesign isn't about new colors and fonts. It's about a site that has stopped helping the business: users don't get the offer, don't reach the form and don't trust the page. We break down the signs that say it's time to change the logic, not just the picture.
A website and a mobile app solve different jobs. A website more often brings new clients from search and ads. An app more often holds on to people who already know the company. We break down how to choose the format that actually fits the business task — so you don't ship an unnecessary product.
Microservice architecture helps split a complex digital product into independent services that can grow separately. We break down when a business needs it, how it differs from a monolith, its pros and cons, what it costs and how Qazaqsoft designs complex systems.
AI speeds up UX/UI design but doesn't replace analysis, architecture and a systemic approach. We break down where AI helps when designing sites, CRMs, LMS, HR systems and marketplaces, which business tasks it solves and what mistakes to avoid.
Color in an interface isn't a matter of taste. It directs attention, trust, conversion and user behavior. We explore how the palette works on websites, in CRM, LMS, marketplaces and apps, and how we at Qazaqsoft approach color choices.
A brand strategy doesn't end with a logo and visual identity. It defines the website structure, communication tone, CRM scenarios and the logic of digital products. We explore who needs one and how we at Qazaqsoft turn it into a working product.
A career site is a separate digital product, not just a Jobs page. We break down who needs one, what tasks it solves, what sections it contains, and how we at Qazaqsoft build HR platforms.